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11 Jul 2016 . category: tech . Comments

Capture Announces the Acquisition of Third Coast Analytics’ Intellectual Property for Financial Aid Optimization

New yield models offer individual student financial aid adjustments to reach enrollment targets

LOUISVILLE – Ky. Louisville-based student recruitment firm, Capture Higher Ed, has announced today the acquisition of Third Coast Analytics’ (TCA) machine-learning model development platforms for an undisclosed amount. This technology includes proprietary methods for adjusting financial aid dollars on a per-student basis to optimize enrollment yields. Also, this newly acquired intellectual property includes methods to assist selective institutions in setting financial incentives to reach demographic profile enrollment targets. Integration of this technology with Capture’s Envision platform allows Capture to provide optimized financial aid awarding strategies to meet the specific needs of current and new partners.